Create a LinkedIn campaign

You will have a draft campaign, with its people and its steps, that sends nothing until you run it.

Before you start

For a spreadsheet you need a CSV file with a column of LinkedIn profile links. It must be under 2 MB. Adapt reads every LinkedIn profile link in it, once each, in your browser, and uses the first 2,000.

Steps

1. Open Campaigns and press New campaign.
2. Step 1, Name and kind: type a name, such as "Accountants in Leeds". Choose a kind: Outreach (warm them up, connect, then a message), Warm-up (profile visits and likes only) or Network building (invites with no sales message).
3. Step 2, Who it reaches: choose A spreadsheet and pick the file, or Nobody yet, which makes the campaign now so you can add people later from the People tab.
4. Step 3, The sequence: choose a ready-made sequence to start from. You can change every step next. See Sequences and steps.
5. Step 4, Check it: read the summary, then press Save as a draft or Design the sequence.

The campaign is saved as a draft. The page says Nothing goes out until you design its steps and run it.

What happens next

• Design or change the steps on the Sequence tab, then save them to the campaign.
• Approve any invite notes. See Connection requests and messages.
• Run it from the extension. See Run a LinkedIn campaign.

If it does not work

• No LinkedIn profile links were found in that file: the file has no column with linkedin.com/in/ links.
• That file is over 2 MB: split it.
• Only the first 2,000 links are used: the file had more.
• A link to a Sales Navigator search, a LinkedIn search or a post cannot be given to a campaign made in the app. Use the extension on those pages, which files the people it captures in a campaign named after the search and the day.

There is no per-campaign pace setting yet: all campaigns share the limits on LinkedIn settings, limits and working hours.