Phone numbers and what each label means
Which number a caller is shown first, how other numbers are shown, and what the shared page tag and the phone types mean.
A caller sees one number to ring first and, where Adapt holds more, the others under Also on these.
In the callers' console
| What you see | What it means |
|---|---|
| Ring this | The number Adapt holds for this business. Click it or press Copy. On a mobile, tapping it dials. |
| Also on or Also on these | Other numbers Adapt holds for the business. Each dials the same way. A main line and a bookings line is ordinary in hospitality, so if the first rings out it is worth trying the second before you mark it No answer. |
| shared page | The number was found on a page this business shares with others, so it may not be theirs. A group's head office number is the usual example. |
The console does not label a number as direct, main or switchboard. If a caller learns a better number, they flag Better number and type it. See Wrong numbers and corrections.
On a company record in Adapt Leads
The record names the kind of line where Adapt can tell:
| Label | Meaning |
|---|---|
| Mobile | A mobile number. |
| Landline | A geographic fixed line. |
| Landline or mobile | The number range allows either. |
| Internet phone | An internet (VoIP) line. |
| Freephone | A freephone number. |
| Premium rate | A premium-rate number. |
On a group's record, each phone is shown on the location it belongs to. A number seen only on the group's shared pages is not given to any one site.
A label is not a TPS check
Whether a number is a mobile or a landline helps you judge whether it counts as a personal number. It does not tell you the number is on or off the TPS or CTPS. See Calling rules and the law (PECR, TPS and your duties).